In films, it is a powerful stylistic device: A character looks directly into the camera, breaking the fourth wall – transforming the audience from silent observers into part of the scene. Suddenly, the moment feels more real, the message becomes more personal.

But this effect isn’t limited to the big screen. Breaking the fourth wall can also make a crucial difference in digital communication. And that’s exactly where Casablanca comes in.

Eye Contact in the Virtual Space – Why It Matters So Much

Real eye contact is more than just a polite gesture. It signals attentiveness, builds trust, and makes conversations more impactful.

However, in video conferences, this effect is often lost. Eyes wander across the screen, making it difficult for conversation partners to feel truly seen. The result? Communication feels more distant – less authentic and less engaging.

How the Fourth Wall Can Be Broken

Our AI ensures that people can maintain direct eye contact during digital conversations – even when the camera isn’t perfectly positioned.

Casablanca adjusts gaze direction and head posture in real-time, creating authentic eye contact – as if there were no camera in between. The digital distance shrinks, making conversations feel more natural, almost as if participants were sitting across from each other in real life.

More Connection, Better Communication – Up to 85% More Engagement

This seemingly small change has a significant impact:

• More Persuasive Presentations: Eye contact makes statements 70–80% more effective, boosts confidence, and enhances authenticity.

• More Effective Negotiations: People who maintain eye contact are perceived as more competent and convincing – trust increases, and communication becomes clearer and more direct.

• More Engaging Team Meetings: 85% of participants in a study felt more involved in conversations when consistent eye contact was maintained.

Especially in professional settings, where relationships often begin and develop digitally, this difference can be the key to success. Casablanca bridges the digital gap – without additional hardware or complicated settings.

The Future of Virtual Meetings

Breaking the fourth wall means removing the barrier between technology and genuine connection. Casablanca makes this possible: Video conferences start to feel like real-life encounters – personal, authentic, and engaging.

Each video meeting becomes a little more like a face-to-face conversation. And that is the key to better collaboration, stronger trust, and more effective communication.

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